Tom Herzner, 30, is the hair stylist for men in Berlin. He's attractive, glamorous, runs a posh salon and is an openly gay celebrity who is seen as a role model for the gay community. But when he plans his first hair-product line, the cosmetic company rep gets jittery: he feels that just targeting men is too restrictive. What about women? To get an idea of what women want, Tom is forced to work incognito at a hair salon-cum-barber-shop somewhere in an edgy Berlin neighborhood run by the sassy, gut-honest Heidi.